Copywriting Portfolio - About Page for Corgi & Cheese
(This work was done by: Graciela Theodorus)
1.) The Client
Xeon Huang is the owner of Corgi & Cheese. A clothing apparel that promotes vibrant, care-free, and fun lifestyle.
Their goal is to liven up your wardrobe with their colorful shirts, cute prints, and fashionable designs.
2.) The Brief
Xeon wanted to improve their current About Page to perfectly reflect Corgi & Cheese’s brand voice & philosophy.
That means, the copy should embody the fun & care-free lifestyle that Corgi & Cheese promotes, and speaks their target audience’s (fun & adventurous young women) language.
3.) The Results
I created an About Page that is designed to connect to Corgi & Cheese’s target audience. To convince them that they need this brand in their life, because Corgi & Cheese truly gets them.
Scroll below to see the final result of the About Page ↓